Tribal HQ

Tempted to design survey questions that lead your participants to answer a certain way? The video below is a great example of what happens when you lead you participants to answer in a certain way.

Normally directional questions are written unconsciously from your own bias included in the survey design. If you make all your questions lead your participants down a certain path, they will probably take it, but will that give you useful information to grow your business or organisation in the right direction?

If you are unsure that you have chosen the right design, or are looking for better solutions, check out our Survey Design Review or contact us for further options.